{"id":80496,"date":"2026-05-19T10:00:00","date_gmt":"2026-05-19T14:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=80496"},"modified":"2026-06-03T12:24:39","modified_gmt":"2026-06-03T16:24:39","slug":"skool-vs-memberpress","status":"publish","type":"post","link":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/","title":{"rendered":"Skool vs. MemberPress: uma compara\u00e7\u00e3o honesta para criadores de comunidades on-line"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>O Skool facilita o lan\u00e7amento de uma comunidade paga sem precisar mexer no WordPress. O MemberPress oferece uma comunidade que realmente pertence a voc\u00ea e um melhor retorno sobre o investimento (ROI) a longo prazo. Veja a seguir como eles realmente se comparam.<\/em><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a91072be3307\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">O QUE H\u00c1 DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a91072be3307\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#What_Is_Skool\" >O que \u00e9 Skool?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#What_Is_MemberPress\" >O que \u00e9 o MemberPress?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#The_Key_Differences\" >As principais diferen\u00e7as<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#Skool_vs_MemberPress_Pricing\" >Pre\u00e7os do Skool vs. MemberPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#Skool_vs_MemberPress_Community_Features\" >Recursos da comunidade Skool vs. MemberPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#Skool_vs_MemberPress_Course_Learning_Features\" >Recursos de curso e aprendizado do Skool vs. MemberPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#Skool_vs_MemberPress_Platform_Ownership_and_Data\" >Propriedade e dados da plataforma Skool vs. MemberPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#Skool_vs_MemberPress_Ease_of_Setup\" >Skool vs. MemberPress Facilidade de configura\u00e7\u00e3o<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#Skool_vs_MemberPress_Customer_Satisfaction\" >Satisfa\u00e7\u00e3o do cliente Skool vs. MemberPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#Skool_vs_MemberPress_Integrations\" >Integra\u00e7\u00f5es Skool vs. MemberPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#Who_MemberPress_Is_Best_For\" >Para quem o MemberPress \u00e9 melhor<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#Who_Skool_Is_Best_For\" >Para quem a Skool \u00e9 melhor<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#Switching_from_Skool_to_MemberPress\" >Mudan\u00e7a de Skool para MemberPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#Frequently_Asked_Questions\" >Perguntas frequentes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#Final_Verdict\" >Veredicto final<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">A Skool \u00e9 uma plataforma SaaS aut\u00f4noma - comunidade, cursos e eventos em um \u00fanico painel, sem necessidade de WordPress.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O MemberPress \u00e9 um plug-in do WordPress com comunidade, cursos, treinamento e restri\u00e7\u00e3o de conte\u00fado incorporados. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A diferen\u00e7a real \u00e9 que a Skool recebe uma parte de tudo o que voc\u00ea ganha e, no final das contas, sua comunidade vive nos servidores deles, n\u00e3o nos seus.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Is_Skool\"><\/span>O que \u00e9 Skool?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-1024x565.jpg\" alt=\"Captura de tela do Skool\" class=\"wp-image-70456\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-1024x565.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-300x166.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-768x424.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-50x28.jpg 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-1536x848.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-2048x1131.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-308x170.jpg 308w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-840x464.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-1216x671.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-1832x1012.jpg 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-700x387.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-156x86.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/02\/Skool-Screenshot-1080x596.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.skool.com\/\" title=\"\">Skool<\/a> \u00e9 uma plataforma de comunidade paga que re\u00fane tr\u00eas coisas em um s\u00f3 lugar: um feed de comunidade (pense em um grupo privado do Facebook), uma sala de aula de curso e um calend\u00e1rio de eventos ao vivo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ela foi fundada por Sam Ovens e ganhou grande impulso quando Alex Hormozi entrou como investidor e transferiu suas pr\u00f3prias comunidades para l\u00e1.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O apelo \u00e9 real. Voc\u00ea se cadastra, define um pre\u00e7o e j\u00e1 est\u00e1 no ar. N\u00e3o \u00e9 necess\u00e1ria nenhuma conta de hospedagem. Se voc\u00ea quer o caminho mais r\u00e1pido do zero at\u00e9 uma comunidade paga, o Skool \u00e9 a solu\u00e7\u00e3o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O que a Skool n\u00e3o divulga t\u00e3o abertamente \u00e9 que todos os planos incluem taxas de transa\u00e7\u00e3o. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O plano Hobby de $9\/m\u00eas consome 10% de sua receita. <br>O plano Pro de $99\/m\u00eas consome 2,9%. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c0 medida que sua comunidade cresce, essas taxas aumentam junto com ela\u2026 e se acumulam rapidamente.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Is_MemberPress\"><\/span>O que \u00e9 o MemberPress?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"475\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-150215-1024x475.jpg\" alt=\"MemberPress Captura de tela da p\u00e1gina inicial em um \u00fanico plug-in 2026\" class=\"wp-image-80509\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-150215-1024x475.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-150215-300x139.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-150215-768x356.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-150215-50x23.jpg 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-150215-367x170.jpg 367w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-150215-840x390.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-150215-1216x564.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-150215-700x325.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-150215-156x72.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-150215-1080x501.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-150215.jpg 1324w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/memberpress.com\/pt\/\" title=\"\">MemberPress<\/a> \u00e9 um plugin de assinaturas para WordPress que est\u00e1 em funcionamento desde 2012. Come\u00e7ou como uma ferramenta de controle de acesso (restritindo o acesso a conte\u00fados por meio de assinaturas pagas) e, desde ent\u00e3o, evoluiu para uma plataforma completa para <strong>associa\u00e7\u00f5es, cursos on-line, programas de treinamento e, agora, comunidade.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A pe\u00e7a que mudou essa compara\u00e7\u00e3o: O ClubSuite\u2122. Com o ClubCircles\u2122 (f\u00f3runs de discuss\u00e3o), o ClubDirectory\u2122 (perfis de membros pesquis\u00e1veis) e o ClubConnect\u2122 (mensagens em tempo real), o MemberPress agora cobre grande parte do mesmo terreno de comunidade que o Skool, tudo isso mantendo voc\u00ea em sua pr\u00f3pria infraestrutura.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A advert\u00eancia sincera: voc\u00ea precisa do WordPress. Se voc\u00ea j\u00e1 tem um site, o MemberPress se integra perfeitamente. Se voc\u00ea est\u00e1 come\u00e7ando do zero com <a href=\"https:\/\/www.wpbeginner.com\/\" title=\"\">sem experi\u00eancia em WordPress<\/a>, h\u00e1 uma curva de aprendizado que o Skool n\u00e3o tem.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Key_Differences\"><\/span>As principais diferen\u00e7as<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Em vez de uma lista de verifica\u00e7\u00e3o de recursos, eis uma compara\u00e7\u00e3o estruturada em torno das quest\u00f5es que realmente influenciam a decis\u00e3o:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th><\/th><th>Skool<\/th><th>MemberPress<\/th><\/tr><\/thead><tbody><tr><td><strong>Quem \u00e9 o propriet\u00e1rio de sua plataforma?<\/strong><\/td><td>Skool<\/td><td>Voc\u00ea<\/td><\/tr><tr><td><strong>Quem \u00e9 o propriet\u00e1rio dos dados de seus membros?<\/strong><\/td><td>A plataforma da Skool<\/td><td>Seu banco de dados<\/td><\/tr><tr><td><strong>Taxas de transa\u00e7\u00e3o<\/strong><\/td><td>10% (Hobby) \/ 2,9% (Pro)<\/td><td>4,9% (lan\u00e7amento) \/ <strong>0% sobre crescimento e escala<\/strong><\/td><\/tr><tr><td><strong>Caracter\u00edsticas da comunidade<\/strong><\/td><td>Discuss\u00f5es, gamifica\u00e7\u00e3o, placar de l\u00edderes<\/td><td>ClubSuite\u2122: discuss\u00f5es, diret\u00f3rios, mensagens<\/td><\/tr><tr><td><strong>Profundidade do curso \/ LMS<\/strong><\/td><td>Sala de aula b\u00e1sica<\/td><td>Conte\u00fado de gotejamento, tarefas, question\u00e1rios, certificados, controle de progresso.<\/td><\/tr><tr><td><strong>Integra\u00e7\u00f5es<\/strong><\/td><td>Limitado (Zapier, Stripe)<\/td><td>Ecossistema completo do WordPress - e-mail, afiliados, WooCommerce, CRMs<\/td><\/tr><tr><td><strong>Velocidade de configura\u00e7\u00e3o<\/strong><\/td><td>Muito r\u00e1pido - sem WordPress<\/td><td>Requer configura\u00e7\u00e3o do WordPress<\/td><\/tr><tr><td><strong>Gamifica\u00e7\u00e3o<\/strong><\/td><td>Pontos, n\u00edveis, placares de l\u00edderes<\/td><td>N\u00e3o nativo<\/td><\/tr><tr><td><strong>Aplicativo m\u00f3vel<\/strong><\/td><td>iOS + Android (inclu\u00eddo)<\/td><td>iOS + Android via <a href=\"https:\/\/memberpress.com\/pt\/mobile-app\/\">AppKit<\/a> (complemento de $1.199\/ano)<\/td><\/tr><tr><td><strong>Classifica\u00e7\u00e3o da Trustpilot<\/strong><\/td><td>\u26a0\ufe0f 1.8 \/ 5<\/td><td>\u2b50 4.8 \/ 5<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Skool_vs_MemberPress_Pricing\"><\/span>Skool vs. MemberPress: Pre\u00e7os<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Quando se trata de matem\u00e1tica, o MemberPress tem uma vantagem ineg\u00e1vel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Planos da Skool:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Hobby:<\/strong> $9\/m\u00eas + 10% de taxa de transa\u00e7\u00e3o sobre toda a receita<\/li>\n\n\n\n<li><strong>Profissional:<\/strong> $99\/m\u00eas ($1.188\/ano) + 2,9% de taxa de transa\u00e7\u00e3o sobre toda a receita<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Os planos da MemberPress<\/strong> <em>(os pre\u00e7os apresentados s\u00e3o introdut\u00f3rios, verifique <a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\">memberpress.com\/plans\/pricing<\/a> para obter as taxas atuais)<\/em>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Lan\u00e7amento:<\/strong> A partir de $199,50\/ano + 4,9% de taxa de transa\u00e7\u00e3o <em>(associa\u00e7\u00f5es e cursos b\u00e1sicos, sem recursos de comunidade)<\/em><\/li>\n\n\n\n<li><strong>Crescimento:<\/strong> A partir de $349,50\/ano + <strong>0% taxas de transa\u00e7\u00e3o<\/strong> <em>(adiciona ClubSuite\u2122: ClubCircles\u2122 + ClubDirectory\u2122)<\/em><\/li>\n\n\n\n<li><strong>Escala:<\/strong> A partir de $499,50\/ano + <strong>0% taxas de transa\u00e7\u00e3o<\/strong> <em>(adiciona as mensagens em tempo real do ClubConnect\u2122 + CoachKit\u2122)<\/em><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Observe que o plano de lan\u00e7amento do MemberPress prev\u00ea uma taxa de transa\u00e7\u00e3o de 4,9%, compar\u00e1vel \u00e0 situa\u00e7\u00e3o do Skool. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mas quando voc\u00ea passa para o Growth (que tamb\u00e9m \u00e9 onde est\u00e3o os recursos da comunidade), as taxas caem para zero.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Veja como ficam os n\u00fameros, na verdade, com uma receita de assinaturas de $5.000 por m\u00eas:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Plano<\/th><th>Custo anual da plataforma<\/th><th>Taxas anuais de transa\u00e7\u00e3o<\/th><th><strong>Custo total<\/strong><\/th><\/tr><\/thead><tbody><tr><td>Skool Hobby<\/td><td>$108<\/td><td>$6,000<\/td><td><strong>$6,108<\/strong><\/td><\/tr><tr><td>Skool Pro<\/td><td>$1,188<\/td><td>$1,740<\/td><td><strong>$2,928<\/strong><\/td><\/tr><tr><td>MemberPress Crescimento<\/td><td>$349.50<\/td><td>$0<\/td><td><strong>$349.50<\/strong><\/td><\/tr><tr><td>Escala MemberPress<\/td><td>$499.50<\/td><td>$0<\/td><td><strong>$499.50<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A $5k\/m\u00eas, <strong><em>O MemberPress Growth custa menos em um ano do que o Skool Pro custa em um \u00fanico m\u00eas<\/em><\/strong>. Essa diferen\u00e7a s\u00f3 aumenta.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9 claro que voc\u00ea tamb\u00e9m precisa levar em considera\u00e7\u00e3o os custos gerais para administrar um site WordPress, que podem ser t\u00e3o baixos quanto <a href=\"https:\/\/www.wpbeginner.com\/beginners-guide\/how-much-does-it-cost-to-build-a-wordpress-website\/\" title=\"\">$300 por ano para um site de uma pequena empresa<\/a>. Mesmo levando isso em conta, voc\u00ea ainda est\u00e1 economizando milhares em compara\u00e7\u00e3o com a Skool Hobby. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Conclus\u00e3o:<\/strong> O Skool Hobby faz sentido se voc\u00ea estiver apenas testando o terreno e a receita for muito baixa. No momento em que voc\u00ea come\u00e7ar a ter receitas consistentes, o MemberPress Growth se paga em poucas semanas, em compara\u00e7\u00e3o com o Skool Pro.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Skool_vs_MemberPress_Community_Features\"><\/span>Skool vs. MemberPress: recursos da comunidade<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A comunidade do Skool \u00e9 seu principal produto: feeds de discuss\u00e3o, respostas em t\u00f3picos, perfis dos membros e uma camada de gamifica\u00e7\u00e3o na qual os membros ganham pontos e sobem nas tabelas de classifica\u00e7\u00e3o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Essa parte de gamifica\u00e7\u00e3o \u00e9 algo que a Skool faz melhor do que ningu\u00e9m e, se a mec\u00e2nica de engajamento for fundamental para o seu modelo, ela realmente funciona.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">MemberPress cobre o n\u00facleo <a href=\"https:\/\/memberpress.com\/pt\/features\/premium-community-forums\/\" title=\"\">caracter\u00edsticas da comunidade<\/a> bem com seu <a href=\"https:\/\/memberpress.com\/pt\/blog\/clubsuite-communities\/\" title=\"\">ClubSuite\u2122<\/a> conjunto de recursos.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/memberpress.com\/pt\/addons\/clubcircles\/\" title=\"\">ClubCircles\u2122<\/a> oferece aos membros um espa\u00e7o para postar, compartilhar e colaborar dentro do seu site WordPress. <\/li>\n\n\n\n<li><a href=\"https:\/\/memberpress.com\/pt\/addons\/clubdirectory\/\" title=\"\">ClubDirectory\u2122<\/a> cria perfis de membros pesquis\u00e1veis. <\/li>\n\n\n\n<li><a href=\"https:\/\/memberpress.com\/pt\/addons\/clubconnect\/\" title=\"\">ClubConnect\u2122<\/a> (Plano Scale) oferece mensagens diretas em tempo real \u2013 algo que o Skool nem sequer oferece.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">A lacuna: o MemberPress n\u00e3o possui um sistema de gamifica\u00e7\u00e3o integrado. Para algumas comunidades, isso \u00e9 muito importante. Para a maioria, n\u00e3o \u00e9.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea pode adicionar mec\u00e2nica de gamifica\u00e7\u00e3o com um plug-in de terceiros e uma integra\u00e7\u00e3o como <a href=\"https:\/\/gamipress.com\/add-ons\/memberpress-integration\/\" title=\"\">GamiPress<\/a>, mas isso pode ter um custo e uma configura\u00e7\u00e3o adicionais. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Conclus\u00e3o:<\/strong> O Skool foi desenvolvido especificamente para o engajamento da comunidade, e a gamifica\u00e7\u00e3o \u00e9 evidente. O MemberPress abrange o essencial, acrescenta mensagens diretas no Scale, mas n\u00e3o reproduz o sistema de pontos do Skool.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Skool vs. MemberPress: Recursos de curso e aprendizado<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ambas as plataformas permitem que voc\u00ea hospede cursos em v\u00eddeo e conte\u00fado estruturado. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O Skool\u2019s Classroom \u00e9 simples e bem planejado. Voc\u00ea carrega os m\u00f3dulos, e os membros acessam-nos pelo mesmo painel de controle da comunidade. Funciona.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O MemberPress oferece mais profundidade. O <a href=\"https:\/\/memberpress.com\/pt\/features\/easily-build-sell-courses\/\" title=\"\">Complemento de cursos<\/a> suportes <a href=\"https:\/\/memberpress.com\/pt\/blog\/course-content-dripping\/\" title=\"\">conte\u00fado de gotejamento<\/a> (libera\u00e7\u00e3o de li\u00e7\u00f5es em um cronograma), controle de progresso, <a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-add-quizzes-to-your-courses\/\" title=\"\">question\u00e1rios<\/a>, e conclus\u00e3o <a href=\"https:\/\/memberpress.com\/pt\/docs\/how-to-add-a-certificate-in-memberpress-courses\/\" title=\"\">certificados<\/a>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se seus cursos forem mais do que uma biblioteca de recursos, o MemberPress tem a infraestrutura para isso. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Conclus\u00e3o:<\/strong> O Skool \u00e9 ideal para hospedar conte\u00fado. O MemberPress \u00e9 a melhor op\u00e7\u00e3o para programas de aprendizado estruturados.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Skool_vs_MemberPress_Platform_Ownership_and_Data\"><\/span>Skool vs. MemberPress: propriedade da plataforma e dados<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Com a Skool, sua comunidade existe em <em>Servidores da Skool<\/em> sob <em>Termos da Skool.<\/em> Sua lista de membros, sua biblioteca de conte\u00fados e seu hist\u00f3rico de discuss\u00f5es est\u00e3o todos em um sistema que voc\u00ea n\u00e3o controla.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se a Skool alterar seus pre\u00e7os (o que j\u00e1 aconteceu), mudar a dire\u00e7\u00e3o do produto ou for adquirida, de repente isso se torna um problema seu. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9 poss\u00edvel exportar dados, mas reconstruir a din\u00e2mica da comunidade n\u00e3o se resume a uma simples transfer\u00eancia de arquivos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com o MemberPress no WordPress, voc\u00ea \u00e9 o dono do site. Seu banco de dados de membros, seu conte\u00fado e sua comunidade pertencem a voc\u00ea. Voc\u00ea pode mudar de provedor de hospedagem, alterar sua pilha de tecnologia e ampliar a plataforma, tudo isso sem precisar pedir permiss\u00e3o a ningu\u00e9m.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A contrapartida: ser dono traz responsabilidades. Hospedagem, backups, atualiza\u00e7\u00f5es, seguran\u00e7a. Isso n\u00e3o \u00e9 um fardo para a maioria das pessoas que administram um neg\u00f3cio s\u00e9rio, mas \u00e9 diferente do modelo da Skool, em que \u201cn\u00f3s cuidamos de tudo\u201d. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Conclus\u00e3o:<\/strong> Se voc\u00ea est\u00e1 criando algo que deseja manter a longo prazo, o MemberPress \u00e9 a \u00fanica op\u00e7\u00e3o que realmente oferece isso. O Skool \u00e9 pr\u00e1tico at\u00e9 que os interesses da plataforma e os seus deixem de estar alinhados.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Skool_vs_MemberPress_Ease_of_Setup\"><\/span>Skool vs. MemberPress: facilidade de configura\u00e7\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O Skool se destaca nesse ponto. \u00c9 poss\u00edvel passar do cadastro \u00e0 participa\u00e7\u00e3o em uma comunidade paga em apenas uma tarde, sem precisar de nenhum conhecimento t\u00e9cnico. Esse \u00e9 o argumento mais convincente a favor do Skool e vale a pena ser franco a respeito.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O MemberPress ficou mais f\u00e1cil com o ReadyLaunch\u2122 \u2013 voc\u00ea recebe um site de assinaturas pr\u00e9-configurado, sem precisar cri\u00e1-lo do zero. <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"Ds2\"><div class=\"responsive-video\"><iframe title=\"Auto-estilo de p\u00e1ginas do WordPress em 1 MINUTO! (MemberPress ReadyLaunch\u2122)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/TOqA5hjHr50?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">assista &gt;&gt; como estilizar automaticamente suas p\u00e1ginas do memberpress em 1 minuto<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Mas voc\u00ea ainda est\u00e1 trabalhando no WordPress, o que significa que um <a href=\"https:\/\/memberpress.com\/pt\/blog\/best-web-hosts-for-membership-sites\/\" title=\"\">conta de hospedagem<\/a>, um dom\u00ednio e algum conforto com um CMS. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea nunca usou o WordPress e a ideia te deixa nervoso, isso \u00e9 um obst\u00e1culo. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Eu poderia tranquiliz\u00e1-lo dizendo que, como o WordPress \u00e9 o CMS mais popular, ele \u00e9 extremamente bem documentado, com<a href=\"https:\/\/videos.wpbeginner.com\/courses\/\" title=\"\"> cursos gratuitos para iniciantes<\/a> para gui\u00e1-lo por todo o caminho. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mas \u00e9 perfeitamente compreens\u00edvel que voc\u00ea prefira investir dinheiro para resolver o problema e, em vez disso, usar uma plataforma hospedada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Conclus\u00e3o:<\/strong> O Skool \u00e9 mais r\u00e1pido para iniciar. O MemberPress requer o conforto do WordPress, mas o ReadyLaunch\u2122 fecha a lacuna para a maioria das pessoas.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Skool_vs_MemberPress_Customer_Satisfaction\"><\/span>Skool vs. MemberPress: Satisfa\u00e7\u00e3o do cliente<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Essa nem chega perto. <strong><a href=\"https:\/\/www.trustpilot.com\/review\/memberpress.com\" title=\"\">O MemberPress tem 4,8<\/a><\/strong> de 5 na Trustpilot. <strong><a href=\"https:\/\/www.trustpilot.com\/review\/www.skool.com\" title=\"\">A Skool fica em 1,8<\/a><\/strong> de 5 \u2013 uma das notas mais baixas que voc\u00ea encontrar\u00e1 para uma plataforma com esse n\u00edvel de visibilidade e investimento em marketing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vale a pena conhecer os temas recorrentes nas avalia\u00e7\u00f5es negativas do Skool antes de se comprometer: frustra\u00e7\u00e3o com os processos de cobran\u00e7a e cancelamento, atendimento ao cliente de dif\u00edcil acesso e um plano de desenvolvimento do produto que prioriza o crescimento em detrimento da resolu\u00e7\u00e3o das reclama\u00e7\u00f5es dos usu\u00e1rios atuais. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para uma plataforma \u00e0 qual voc\u00ea confia sua receita e sua comunidade, isso n\u00e3o \u00e9 uma observa\u00e7\u00e3o secund\u00e1ria.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"576\" height=\"295\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-192622.jpg\" alt=\"Avalia\u00e7\u00e3o da Skool Trustpilot 2026\" class=\"wp-image-80520\" style=\"aspect-ratio:1.9526962601970548;width:576px;height:auto\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-192622.jpg 576w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-192622-300x154.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-192622-50x26.jpg 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-192622-332x170.jpg 332w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-192622-156x80.jpg 156w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><figcaption class=\"wp-element-caption\">Opini\u00e3o do cliente Skool da Trustpilot<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As avalia\u00e7\u00f5es do MemberPress destacam consistentemente um suporte \u00e1gil, um plugin est\u00e1vel e bem documentado e uma equipe que est\u00e1 genuinamente comprometida com o produto a longo prazo. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Isso \u00e9 importante quando algo d\u00e1 problema \u00e0s 22h, antes de um lan\u00e7amento.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"585\" height=\"401\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-192821.jpg\" alt=\"MemberPress Avalia\u00e7\u00e3o do cliente por Keri Caffrey: classifica\u00e7\u00e3o de 5 estrelas para &#039;Suporte excepcional - acima e al\u00e9m&#039; com data (18 de mar\u00e7o de 2026) e etiqueta n\u00e3o solicitada.\" class=\"wp-image-80519\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-192821.jpg 585w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-192821-300x206.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-192821-50x34.jpg 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-192821-248x170.jpg 248w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Screenshot-2026-05-06-at-192821-156x107.jpg 156w\" sizes=\"(max-width: 585px) 100vw, 585px\" \/><figcaption class=\"wp-element-caption\">Coment\u00e1rio do cliente MemberPress da Trustpilot<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Conclus\u00e3o:<\/strong> As pontua\u00e7\u00f5es da Trustpilot podem ser ruidosas, mas uma diferen\u00e7a t\u00e3o grande (4,8 versus 1,8) est\u00e1 lhe dizendo algo real.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Skool_vs_MemberPress_Integrations\"><\/span>Skool vs. MemberPress: Integra\u00e7\u00f5es<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/memberpress.com\/pt\/add-ons\/\" title=\"\">O MemberPress se conecta a praticamente tudo<\/a>: Stripe, PayPal, WooCommerce, Mailchimp, ConvertKit, ActiveCampaign, Zapier, Easy Affiliate, PrettyLinks e centenas de outros aplicativos e plug-ins. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Como ele \u00e9 executado no WordPress, a superf\u00edcie de integra\u00e7\u00e3o \u00e9 enorme.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O Skool \u00e9 mais aut\u00f4nomo, como seria de se esperar de uma plataforma SaaS fechada. O Stripe para pagamentos, o Zapier para automa\u00e7\u00e3o e uma API para solu\u00e7\u00f5es personalizadas. Mas voc\u00ea est\u00e1 trabalhando dentro do ecossistema do Skool, em vez de junto com sua pilha de tecnologias existente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Conclus\u00e3o:<\/strong> Se voc\u00ea tiver ferramentas existentes e quiser conect\u00e1-las, o MemberPress ganha de forma significativa. O Skool foi projetado para substituir sua pilha, n\u00e3o para ficar dentro dela.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Who_MemberPress_Is_Best_For\"><\/span>Para quem o MemberPress \u00e9 melhor<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Criadores de cursos e instrutores que j\u00e1 t\u00eam um site WordPress e desejam adicionar uma comunidade sem precisar come\u00e7ar do zero<\/li>\n\n\n\n<li>Qualquer pessoa que ganhe $1.500\/m\u00eas ou mais em receita da comunidade. Nesse ponto, as taxas do plano Growth caem para zero e o MemberPress se paga rapidamente em compara\u00e7\u00e3o com o Skool Pro<\/li>\n\n\n\n<li>Empresas com uma loja WooCommerce existente que desejam adicionar n\u00edveis de associa\u00e7\u00e3o juntamente com seus produtos<\/li>\n\n\n\n<li>Treinadores que precisam dos recursos de responsabilidade do CoachKit\u2122 juntamente com conte\u00fado pago e comunidade<\/li>\n\n\n\n<li>Os fundadores est\u00e3o criando algo que desejam possuir - os dados dos membros, o hist\u00f3rico da comunidade, a pr\u00f3pria plataforma<\/li>\n\n\n\n<li>Organiza\u00e7\u00f5es que precisam de integra\u00e7\u00f5es profundas com provedores de e-mail, programas de afiliados ou CRMs<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Who_Skool_Is_Best_For\"><\/span>Para quem a Skool \u00e9 melhor<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Criadores de comunidades iniciantes que desejam entrar no ar rapidamente sem aprender a usar o WordPress<\/li>\n\n\n\n<li>Criadores logo no in\u00edcio, com baixa receita, em que a simplicidade de $9\/m\u00eas supera a dor da taxa de transa\u00e7\u00e3o<\/li>\n\n\n\n<li>Comunidades nas quais a gamifica\u00e7\u00e3o \u00e9 realmente fundamental para o modelo de engajamento \u2013 o sistema de tabela de classifica\u00e7\u00e3o do Skool \u00e9 dif\u00edcil de ser reproduzido em outros lugares<\/li>\n\n\n\n<li>Treinadores e criadores que desejam um aplicativo m\u00f3vel nativo inclu\u00eddo no pre\u00e7o base, e n\u00e3o como um complemento<\/li>\n\n\n\n<li>Qualquer pessoa que realmente n\u00e3o queira assumir a responsabilidade de gerenciar um site do WordPress, mesmo com o ReadyLaunch\u2122<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Switching_from_Skool_to_MemberPress\"><\/span>Mudan\u00e7a de Skool para MemberPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea j\u00e1 est\u00e1 no Skool e est\u00e1 pensando em mudar, aqui est\u00e1 a verdade nua e crua. O conte\u00fado dos cursos e as listas de membros s\u00e3o exportados sem problemas. O que n\u00e3o \u00e9 transferido \u00e9 o hist\u00f3rico das discuss\u00f5es da comunidade. Esse fica no Skool. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O ReadyLaunch\u2122 significa que a parte t\u00e9cnica ocorre mais rapidamente do que voc\u00ea imagina. A parte mais dif\u00edcil \u00e9 sempre a migra\u00e7\u00e3o da din\u00e2mica da comunidade, e n\u00e3o a tecnologia. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Entre em contato com a equipe de sucesso do cliente da MemberPress, que \u00e9 muito bem avaliada, antes de fazer a migra\u00e7\u00e3o; eles podem ajud\u00e1-lo a planejar tudo.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Frequently_Asked_Questions\"><\/span>Perguntas frequentes<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"wp-block-ht-blocks-accordion wp-block-hb-accordion\"><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span><strong>O MemberPress \u00e9 melhor do que o Skool?<\/strong> <\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Para a maioria das pessoas que est\u00e3o criando algo de longo prazo, sim. O MemberPress ganha em custo total (sem taxas de transa\u00e7\u00e3o em Growth e Scale), propriedade de dados, profundidade de integra\u00e7\u00e3o e recursos do curso. <br><br>O Skool se destaca pela simplicidade e rapidez de implanta\u00e7\u00e3o. Se voc\u00ea usa o WordPress e est\u00e1 gerando receita de verdade, o MemberPress \u00e9 quase sempre a melhor op\u00e7\u00e3o.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span><strong>O MemberPress pode substituir o Skool?<\/strong> <\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Para a maioria dos casos de uso, sim. O ClubSuite\u2122 abrange discuss\u00f5es da comunidade (ClubCircles\u2122), diret\u00f3rios de membros (ClubDirectory\u2122) e mensagens em tempo real (ClubConnect\u2122 no Scale). A \u00e1rea em que o Skool ainda lidera \u00e9 a gamifica\u00e7\u00e3o. O MemberPress n\u00e3o possui um sistema nativo de pontos e tabela de classifica\u00e7\u00e3o.<br><\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span><strong>Qual \u00e9 a principal diferen\u00e7a entre o Skool e o MemberPress?<\/strong><\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">O Skool \u00e9 uma plataforma SaaS independente. Voc\u00ea n\u00e3o precisa de um site, e tudo \u00e9 hospedado pelo Skool. <br><br>O MemberPress \u00e9 um plugin do WordPress que funciona no seu pr\u00f3prio site; assim, voc\u00ea \u00e9 o dono dos seus dados e da sua comunidade. O Skool cobra taxas de transa\u00e7\u00e3o sobre toda a receita; os planos Growth e Scale do MemberPress n\u00e3o cobram nada.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span><strong>O MemberPress tem recursos de comunidade como o Skool?<\/strong> <\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Sim, por meio do ClubSuite\u2122. O plano Growth inclui o ClubCircles\u2122 (f\u00f3runs de discuss\u00e3o) e o ClubDirectory\u2122 (perfis de associados). O plano Scale adiciona o ClubConnect\u2122 para mensagens diretas em tempo real. <br><br>A principal lacuna \u00e9 a gamifica\u00e7\u00e3o. O sistema de pontos e tabela de classifica\u00e7\u00e3o do Skool ainda n\u00e3o tem um equivalente direto no MemberPress.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span><strong>Qual \u00e9 o mais barato, o Skool ou o MemberPress?<\/strong><\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Com receita baixa, o Skool Hobby ($9\/m\u00eas) \u00e9 mais barato. Quando voc\u00ea estiver obtendo receitas consistentes, o MemberPress Growth (a partir de $349,50\/ano, sem taxas de transa\u00e7\u00e3o) \u00e9 significativamente mais barato do que o Skool Pro ($99\/m\u00eas + 2,9% de taxas). <br><br>Com uma receita de $5.000\/m\u00eas, o MemberPress Growth economiza mais de $2.500\/ano em compara\u00e7\u00e3o com o Skool Pro.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span><strong>O que os clientes dizem sobre o Skool vs. MemberPress?<\/strong><\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">A MemberPress tem uma nota de 4,8 em 5 no Trustpilot. A nota da Skool no Trustpilot \u00e9 de 1,8 em 5. As reclama\u00e7\u00f5es mais comuns sobre a Skool dizem respeito a problemas de cobran\u00e7a, dificuldades para cancelar e dificuldade em entrar em contato com o suporte. <br><br>As an\u00e1lises do MemberPress elogiam consistentemente o suporte ao cliente \u00e1gil e um produto est\u00e1vel e bem documentado. Para uma plataforma da qual sua receita depende, essa lacuna \u00e9 importante.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span><strong>O MemberPress tem um aplicativo para celular?<\/strong> <\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Sim. <a href=\"https:\/\/memberpress.com\/pt\/mobile-app\/\">MemberPress AppKit<\/a> permite que voc\u00ea lance um aplicativo nativo para iOS e Android com marca completa por $1.199\/ano. Ele inclui notifica\u00e7\u00f5es por push, pagamentos no aplicativo, sincroniza\u00e7\u00e3o de conte\u00fado em tempo real e publica\u00e7\u00e3o gerenciada na App Store. N\u00e3o \u00e9 necess\u00e1ria codifica\u00e7\u00e3o. <br><br>O aplicativo m\u00f3vel do Skool est\u00e1 inclu\u00eddo em todos os planos; portanto, se um aplicativo nativo \u00e9 importante para voc\u00ea e prefere n\u00e3o pagar a mais por ele, esse \u00e9 um ponto a favor do Skool.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span><strong>Posso migrar do Skool para o MemberPress?<\/strong><\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Sim. O conte\u00fado dos cursos e as listas de membros podem ser exportados do Skool. Voc\u00ea precisar\u00e1 configurar o WordPress e o MemberPress e, em seguida, convidar novamente os membros. O hist\u00f3rico de discuss\u00f5es da comunidade n\u00e3o ser\u00e1 transferido. O ReadyLaunch\u2122 do MemberPress simplifica significativamente a configura\u00e7\u00e3o do site. Entre em contato com o suporte do Memberpress para obter orienta\u00e7\u00f5es sobre a migra\u00e7\u00e3o antes de come\u00e7ar.<\/div><\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_Verdict\"><\/span>Veredicto final<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A Skool construiu sua reputa\u00e7\u00e3o ao tornar realmente f\u00e1cil lan\u00e7ar uma comunidade paga, e essa reputa\u00e7\u00e3o foi merecida. Se voc\u00ea quer o caminho mais r\u00e1pido poss\u00edvel da ideia \u00e0 comunidade em funcionamento, essa ainda \u00e9 a rota mais r\u00e1pida.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mas as taxas e o bloqueio s\u00e3o grandes compensa\u00e7\u00f5es. A pontua\u00e7\u00e3o da Trustpilot \u00e9 de 1,8, o que, quando todo o seu modelo depende do funcionamento confi\u00e1vel dessa plataforma, vale a pena fazer uma pausa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E com o ClubSuite\u2122, o argumento do recurso da comunidade para permanecer no Skool diminuiu consideravelmente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea est\u00e1 criando algo destinado a crescer, o MemberPress \u00e9 a op\u00e7\u00e3o mais sustent\u00e1vel. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A configura\u00e7\u00e3o do WordPress \u00e9 um investimento \u00fanico. A isen\u00e7\u00e3o de taxas de transa\u00e7\u00e3o nos planos Growth e Scale \u00e9 uma vantagem permanente. Uma nota de 4,8 no Trustpilot significa que, quando voc\u00ea tiver um problema, algu\u00e9m realmente ir\u00e1 ajud\u00e1-lo. E ser dono da sua pr\u00f3pria plataforma significa que voc\u00ea nunca ficar\u00e1 \u00e0 merc\u00ea das decis\u00f5es de pre\u00e7os de terceiros.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea estiver interessado em criar uma comunidade monetizada em um site do WordPress, recomendamos come\u00e7ar com o plano MemberPress Growth, que inclui os principais recursos de comunidade \u2013 o ClubDirectory\u2122 e o ClubCircles\u2122. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E n\u00e3o se esque\u00e7a: voc\u00ea conta com uma equipe de sucesso do cliente 5 estrelas, pronta para ajud\u00e1-lo a dar os primeiros passos. <\/p>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\"\n\t\t\t\talt=\"caractere cta\"\n\t\t\t\tloading=\"lazy\"\n\t\t\t\twidth=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\"\t\t\t>\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3>Obtenha o MemberPress hoje mesmo!<\/h3>\n\t\t\t<div><p>Comece a ser pago pelo conte\u00fado que voc\u00ea cria.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tObtenha o MemberPress agora\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"seta\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/features\">Ver todos os recursos<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Se voc\u00ea achou este artigo \u00fatil, siga-nos em\u00a0<\/strong><a href=\"https:\/\/www.facebook.com\/memberpress\/\"><strong>Facebook<\/strong><\/a><strong>,\u00a0<\/strong><a href=\"https:\/\/twitter.com\/memberpress\"><strong>X<\/strong><\/a><strong>,\u00a0<\/strong><a href=\"https:\/\/www.instagram.com\/memberpress\/\"><strong>Instagram<\/strong><\/a><strong>e\u00a0<\/strong><a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\"><strong>LinkedIn<\/strong><\/a><strong>!<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Skool makes it easy to launch a paid community without touching WordPress. MemberPress gives you a community you actually own, and a better long term ROI. Here\u2019s how they really stack up. Skool is a standalone SaaS platform \u2013 community, courses, and events in one dashboard, no WordPress required. MemberPress is a WordPress plugin with [\u2026]<\/p>\n","protected":false},"author":73814,"featured_media":80534,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[1553,1577],"tags":[],"class_list":["post-80496","post","type-post","status-publish","format-standard","has-post-thumbnail","category-community","category-comparison","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Skool makes it easy to launch a paid community without touching WordPress. MemberPress gives you a community you actually own, and a better long term ROI. Here&#039;s how they really stack up. Skool is a standalone SaaS platform \u2013 community, courses, and events in one dashboard, no WordPress required. MemberPress is a WordPress plugin with\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Victoria Lloyd\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 5.0.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"pt_BR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Skool vs. MemberPress: An Honest Comparison for Online Community Builders\" \/>\n\t\t<meta property=\"og:description\" content=\"Skool makes it easy to launch a paid community without touching WordPress. MemberPress gives you a community you actually own, and a better long term ROI. Here&#039;s how they really stack up. Skool is a standalone SaaS platform \u2013 community, courses, and events in one dashboard, no WordPress required. MemberPress is a WordPress plugin with\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Skool-vs-MemberPress.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Skool-vs-MemberPress.png\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1480\" \/>\n\t\t<meta property=\"og:image:height\" content=\"832\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2026-05-19T14:00:00+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-06-03T16:24:39+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/memberpress\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@memberpress\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Skool vs. MemberPress: An Honest Comparison for Online Community Builders\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Skool makes it easy to launch a paid community without touching WordPress. MemberPress gives you a community you actually own, and a better long term ROI. Here&#039;s how they really stack up. Skool is a standalone SaaS platform \u2013 community, courses, and events in one dashboard, no WordPress required. MemberPress is a WordPress plugin with\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Skool-vs-MemberPress.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#blogposting\",\"name\":\"Skool vs. MemberPress: An Honest Comparison for Online Community Builders\",\"headline\":\"Skool vs. MemberPress: An Honest Comparison for Online Community Builders\",\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/victoriacaseproof-com\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Skool-vs-MemberPress.png\",\"width\":1480,\"height\":832,\"caption\":\"Comparison of Skool and MemberPress logos with a dark VS circle in the center on a white left half and blue diagonal-right background.\"},\"datePublished\":\"2026-05-19T10:00:00-04:00\",\"dateModified\":\"2026-06-03T12:24:39-04:00\",\"inLanguage\":\"pt-BR\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#webpage\"},\"articleSection\":\"Community, Comparison\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/memberpress.com\\\/pt\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/community\\\/#listItem\",\"name\":\"Community\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/community\\\/#listItem\",\"position\":2,\"name\":\"Community\",\"item\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/community\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#listItem\",\"name\":\"Skool vs. MemberPress: An Honest Comparison for Online Community Builders\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#listItem\",\"position\":3,\"name\":\"Skool vs. MemberPress: An Honest Comparison for Online Community Builders\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/community\\\/#listItem\",\"name\":\"Community\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/mp-icon-RGB_Icon-01.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#organizationLogo\",\"width\":1650,\"height\":1275,\"caption\":\"memberpress logo icon\"},\"image\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/memberpress\\\/\",\"https:\\\/\\\/www.pinterest.com\\\/memberpressplugin\\\/\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/MemberPressPlugin\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/memberpress\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/victoriacaseproof-com\\\/#author\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/victoriacaseproof-com\\\/\",\"name\":\"Victoria Lloyd\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#authorImage\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/litespeed\\\/avatar\\\/0e50ce49a0069eb2f9f431fe5f7aa0ef.jpg?ver=1787847137\",\"width\":96,\"height\":96,\"caption\":\"Victoria Lloyd\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#webpage\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/\",\"name\":\"Skool vs. MemberPress: An Honest Comparison for Online Community Builders\",\"description\":\"Skool makes it easy to launch a paid community without touching WordPress. MemberPress gives you a community you actually own, and a better long term ROI. Here's how they really stack up. Skool is a standalone SaaS platform \\u2013 community, courses, and events in one dashboard, no WordPress required. MemberPress is a WordPress plugin with\",\"inLanguage\":\"pt-BR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/victoriacaseproof-com\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/victoriacaseproof-com\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Skool-vs-MemberPress.png\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#mainImage\",\"width\":1480,\"height\":832,\"caption\":\"Comparison of Skool and MemberPress logos with a dark VS circle in the center on a white left half and blue diagonal-right background.\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/skool-vs-memberpress\\\/#mainImage\"},\"datePublished\":\"2026-05-19T10:00:00-04:00\",\"dateModified\":\"2026-06-03T12:24:39-04:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#website\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"inLanguage\":\"pt-BR\",\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>Skool vs. MemberPress: An Honest Comparison for Online Community Builders<\/title>\n\n","aioseo_head_json":{"title":"Skool vs. MemberPress: uma compara\u00e7\u00e3o honesta para criadores de comunidades on-line","description":"A Skool facilita o lan\u00e7amento de uma comunidade paga sem tocar no WordPress. O MemberPress oferece uma comunidade da qual voc\u00ea realmente \u00e9 propriet\u00e1rio e um ROI melhor a longo prazo. Veja como eles realmente se comparam. A Skool \u00e9 uma plataforma SaaS aut\u00f4noma - comunidade, cursos e eventos em um \u00fanico painel, sem necessidade de WordPress. O MemberPress \u00e9 um plug-in do WordPress com","canonical_url":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#blogposting","name":"Skool vs. MemberPress: An Honest Comparison for Online Community Builders","headline":"Skool vs. MemberPress: An Honest Comparison for Online Community Builders","author":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/victoriacaseproof-com\/#author"},"publisher":{"@id":"https:\/\/memberpress.com\/pt\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Skool-vs-MemberPress.png","width":1480,"height":832,"caption":"Comparison of Skool and MemberPress logos with a dark VS circle in the center on a white left half and blue diagonal-right background."},"datePublished":"2026-05-19T10:00:00-04:00","dateModified":"2026-06-03T12:24:39-04:00","inLanguage":"pt-BR","mainEntityOfPage":{"@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#webpage"},"isPartOf":{"@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#webpage"},"articleSection":"Community, Comparison"},{"@type":"BreadcrumbList","@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt#listItem","position":1,"name":"Home","item":"https:\/\/memberpress.com\/pt","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/community\/#listItem","name":"Community"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/community\/#listItem","position":2,"name":"Community","item":"https:\/\/memberpress.com\/pt\/blog\/category\/community\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#listItem","name":"Skool vs. MemberPress: An Honest Comparison for Online Community Builders"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#listItem","position":3,"name":"Skool vs. MemberPress: An Honest Comparison for Online Community Builders","previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/community\/#listItem","name":"Community"}}]},{"@type":"Organization","@id":"https:\/\/memberpress.com\/pt\/#organization","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","url":"https:\/\/memberpress.com\/pt\/","logo":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/mp-icon-RGB_Icon-01.jpg","@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#organizationLogo","width":1650,"height":1275,"caption":"memberpress logo icon"},"image":{"@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#organizationLogo"},"sameAs":["https:\/\/www.instagram.com\/memberpress\/","https:\/\/www.pinterest.com\/memberpressplugin\/","https:\/\/www.youtube.com\/c\/MemberPressPlugin","https:\/\/www.linkedin.com\/company\/memberpress\/"]},{"@type":"Person","@id":"https:\/\/memberpress.com\/pt\/blog\/author\/victoriacaseproof-com\/#author","url":"https:\/\/memberpress.com\/pt\/blog\/author\/victoriacaseproof-com\/","name":"Victoria Lloyd","image":{"@type":"ImageObject","@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#authorImage","url":"https:\/\/memberpress.com\/wp-content\/litespeed\/avatar\/0e50ce49a0069eb2f9f431fe5f7aa0ef.jpg?ver=1787847137","width":96,"height":96,"caption":"Victoria Lloyd"}},{"@type":"WebPage","@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#webpage","url":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/","name":"Skool vs. MemberPress: An Honest Comparison for Online Community Builders","description":"Skool makes it easy to launch a paid community without touching WordPress. MemberPress gives you a community you actually own, and a better long term ROI. Here's how they really stack up. Skool is a standalone SaaS platform \u2013 community, courses, and events in one dashboard, no WordPress required. MemberPress is a WordPress plugin with","inLanguage":"pt-BR","isPartOf":{"@id":"https:\/\/memberpress.com\/pt\/#website"},"breadcrumb":{"@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#breadcrumblist"},"author":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/victoriacaseproof-com\/#author"},"creator":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/victoriacaseproof-com\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Skool-vs-MemberPress.png","@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#mainImage","width":1480,"height":832,"caption":"Comparison of Skool and MemberPress logos with a dark VS circle in the center on a white left half and blue diagonal-right background."},"primaryImageOfPage":{"@id":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/#mainImage"},"datePublished":"2026-05-19T10:00:00-04:00","dateModified":"2026-06-03T12:24:39-04:00"},{"@type":"WebSite","@id":"https:\/\/memberpress.com\/pt\/#website","url":"https:\/\/memberpress.com\/pt\/","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","inLanguage":"pt-BR","publisher":{"@id":"https:\/\/memberpress.com\/pt\/#organization"}}]},"og:locale":"pt_BR","og:site_name":"MemberPress","og:type":"article","og:title":"Skool vs. MemberPress: An Honest Comparison for Online Community Builders","og:description":"Skool makes it easy to launch a paid community without touching WordPress. MemberPress gives you a community you actually own, and a better long term ROI. Here's how they really stack up. Skool is a standalone SaaS platform \u2013 community, courses, and events in one dashboard, no WordPress required. MemberPress is a WordPress plugin with","og:url":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/","og:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Skool-vs-MemberPress.png","og:image:secure_url":"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Skool-vs-MemberPress.png","og:image:width":1480,"og:image:height":832,"article:published_time":"2026-05-19T14:00:00+00:00","article:modified_time":"2026-06-03T16:24:39+00:00","article:publisher":"https:\/\/www.facebook.com\/memberpress\/","twitter:card":"summary_large_image","twitter:site":"@memberpress","twitter:title":"Skool vs. MemberPress: An Honest Comparison for Online Community Builders","twitter:description":"Skool makes it easy to launch a paid community without touching WordPress. MemberPress gives you a community you actually own, and a better long term ROI. Here's how they really stack up. Skool is a standalone SaaS platform \u2013 community, courses, and events in one dashboard, no WordPress required. MemberPress is a WordPress plugin with","twitter:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/07\/Skool-vs-MemberPress.png"},"aioseo_meta_data":{"post_id":"80496","title":null,"description":null,"keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2026-06-03 16:55:39","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":"0","open_ai":null,"ai":{"faqs":[],"keyPoints":[],"schemas":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2026-05-05 16:54:47","updated":"2026-06-03 16:55:39","focus_keyword":null,"additional_keywords":null,"truseo_locale":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\/blog\/category\/community\/\" title=\"Community\">Community<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tSkool vs. MemberPress: An Honest Comparison for Online Community Builders\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/pt"},{"label":"Community","link":"https:\/\/memberpress.com\/pt\/blog\/category\/community\/"},{"label":"Skool vs. MemberPress: An Honest Comparison for Online Community Builders","link":"https:\/\/memberpress.com\/pt\/blog\/skool-vs-memberpress\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"0","author_avatar_url":"https:\/\/memberpress.com\/wp-content\/litespeed\/avatar\/0e50ce49a0069eb2f9f431fe5f7aa0ef.jpg?ver=1787847137","primary_category_label":"Community","content_native":[],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/80496","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/users\/73814"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/comments?post=80496"}],"version-history":[{"count":10,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/80496\/revisions"}],"predecessor-version":[{"id":81001,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/80496\/revisions\/81001"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media\/80534"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media?parent=80496"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/categories?post=80496"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/tags?post=80496"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}