The holiday season is extremely hectic for any small business owner, so it’s important to always be a step ahead by being fully prepared when that time rolls around.
Hágalo: Determine con antelación su programa de vacaciones
When you own a small business, you don’t necessarily have to have a brick-and-mortar store, so it’s easy to find yourself working longer-than-usual hours. The holidays are supposed to be a time of rest and relaxation, so be sure to set holiday hours for yourself and make sure that you create vacation days for yourself as well.
Una vez que decida cuáles serán sus días de vacaciones y cuánto tiempo quiere trabajar antes de esos días de vacaciones, asegúrese de informar a su público. Avisar a tus clientes con antelación evitará que te encuentres con proyectos y tareas de última hora que tienes que terminar.
Don’t: Completely Abandon Ship During Your Break
Although you should definitely take a break during the holidays, you shouldn’t completely abandon your business during this time.
Before you leave on your holiday break, put some aspects of your business on auto-pilot. Schedule your email campaigns in advance, schedule your social media posts, and contact your virtual assistant, staff and/or web developer and ask them to keep tabs on certain things for you. Or, if you find that you can’t completely tear yourself away from your online business, determine a day that you can “cheat” and allow yourself to look over business stuff – but stick to it!
Hacer: Controlar las finanzas de la empresa
When you are preparing for the holidays, it can be easy to get caught up in all of the hustle and bustle of the season. If you aren’t careful, you might find yourself spending a bit more in your business than you expect to.
Create a holiday budget for your business so you can make sure that you don’t spend more than you bring in for your membership site. Before you leave your business for the holidays, be sure to look over your finances so you can see where your business stands.
Don’t: Go Overboard With Holiday Sales
The last two months of the year can be a blessing and a curse for small businesses. Around Thanksgiving, you have Black Friday, Small Business Saturday, and Cyber Monday, which is an excellent way to snag deals on tools and resources for your online business. Around Christmas, there are always deals and sales running that are attractive to online business owners. However, taking advantage of all of these deals can easily get you in financial trouble if you aren’t careful.
Antes de hacer la primera compra, ten en cuenta qué es lo que más necesitas y céntrate en ello. Si ves que tienes dinero suficiente en tu presupuesto para derrochar en algo más para tu negocio, entonces haz otra compra.
Do: Highlight Your Business’ Accomplishments This Year
Cuando se inicia un negocio en línea, puede ser fácil centrarse tanto en lo que hay que hacer o lograr que se olvida tener en cuenta los logros que se han conseguido a lo largo del año.
In your final business analysis of the year, be sure to look at all the positive your business has done this year. Did you reach a sales goal? Hire a new employee that was a big help? Did you gain new membership customers? Launch a new online course? Whatever it is, don’t forget to acknowledge and praise your business for that.
Don’t: Stress Yourself Over What You Didn’t Accomplish This Year
Last but not least, don’t stress yourself over what you didn’t accomplish this year in your business. As a business owner, we understand that you want to make sure everything in your business goes as smoothly as possible, but the truth is that’s not always the case. Even the most successful businesses don’t reach all of their goals in a year.
It’s okay to look at where your business fell short in the past year, but don’t dwell on it. Take each situation as a lesson and learn from it. Strive to do better next year.
Las vacaciones y la llegada del nuevo año son siempre estresantes, tanto para el ciudadano de a pie como para el empresario. Pero poder prepararse con antelación hará que este momento sea un poco menos abrumador para usted. Esperamos que estos consejos le ayuden a mantener los pies en la tierra y a estar preparado para el final del año.
¿Tiene algún consejo para los empresarios sobre cómo prepararse para las fiestas y el año nuevo? Comparta su sabiduría a continuación.
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