Find out what these measurements are and why they're critical to the success of your online business. “Review your social media metrics!”– it’s one bit advice you’ll see again and again as an …
Continue ReadingBlogging Trends Mid-2017: Did We Predict Them Correctly?
At the beginning of 2017 we did some research on the predicted blogging trends for 2017. Now that we’re four years on, we’re curious as to whether those predictions have come to pass. Moreover, we …
Continue ReadingTwo Billion Reasons to Be on Facebook for Business
Let’s be upfront about this: you no longer just want to be on Facebook—you must be on it. Why? Well, there are nearly two billion reasons! Facebook’s statistics show there are 1.94 billion active …
Continue ReadingTips for Creating Great Visual Content
Offering great blog content is one of the surest ways to capture your audience. And an audience who takes the time to read your blog is one who’s interested in what you have to offer and one who may …
Continue ReadingLinkedIn Company Pages: Your Checklist for Best Practices
A few months ago we gave you an overview of LinkedIn, where we briefly talked about creating company pages. Let’s delve a bit deeper into the best ways to use this feature. One of the main purposes …
Continue ReadingHow to Use Google AdWords
Google AdWords is not your average online advertising service. Google AdWords is, well, Google (and if you recall from our article last week, Internet-marketing guru John Deulloa says that “location, …
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