Business

How to Create a Knowledgebase or FAQ for Your Membership Site

Saving time, increasing sign-ups, and improving your member satisfaction levels are just some of the ways adding a FAQ or knowledgebase to your site helps your membership business. But what are a FAQ and knowledgebase exactly, how can they help you, and how do you go about adding them to your website? We’ve got the…

How to Measure Social Media ROI, Part 2

Last week we introduced you to the complex world of social media ROI. In part 1, we gave you tips on what to measure and why, and we reviewed setting social media goals and objectives. Today we’re going to give you our best tips and tools for calculating ROI. As mentioned in part 1, you…

How to Measure Social Media ROI, Part 1

A few weeks ago we talked about how to review social media metrics. As stated in our post, metrics are “the data you gather and use to measure the performance of your social media campaigns and what that means for your company’s bottom line. Metrics help you determine whether the time you’re spending on social…

Why Your Membership Site Needs a Blog

Membership-site success involves growing your customer base with a steady stream of new users, and one way to grow that base is to increase the number of visitors to your site. So how do you do that? Well, it’s been proven that blogging, aka harnessing the power of content marketing, can do this for you.…

Membership Site or Affiliate Site: Which One Should You Create?

If you want to make money online, there are two proven methods for doing so: affiliate marketing and creating membership sites. Both options work well to help generate income from your website. So which one should you choose? In this article we’ll cover the pros and cons of membership sites versus affiliate marketing to help…