How to Optimize Your Business with Advanced Membership Site Reporting Tools

To ensure that your membership site is running efficiently, you'll need to regularly monitor its performance stats. You'll also want to identify areas where you can make changes to improve the effectiveness of your site. Membership site reporting tools are extremely handy when it comes to optimizing your site. After all, it’s much easier to improve something with measurable data rather than simply making changes in the dark.

Free tools like Google Analytics can help you optimize your membership website with the insights they provide about traffic generation, user engagement, and who your visitors are. However, if you want to capitalize on the financial data of your membership site, such as monthly recurring revenue, average lifetime value of each member, and churn rates, to name a few, you’ll want to upgrade to an advanced membership website reporting tool.

In this article, we’ll look at a few different advanced membership site reporting tool options – including MemberPress's own Reports feature – so you can get a better idea of what advanced reporting can do for your site. But first, let’s take a quick look at the benefits when you upgrade your analytics and reporting capabilities.

The Benefits of Advanced Membership Site Reporting Tools

Being able to record and identify key performance details is critical to your site's success. With the help of advanced membership site reporting tools, you'll benefit by gaining key insights on where and how you can optimize your site.

Understand Your Financials

The key benefit of upgrading to an advanced membership site reporting solution is getting a better understanding of your numbers. The best tools will give you access to an intuitive, well-designed dashboard that allows you to see your financials across a range of categories, in close to real-time.

This means that at any point, you can log in and see how much money your site is generating, plus a wealth of other metrics.

Make Informed Investment Decisions

Having instant access to your financials not only gives you peace of mind, but also allows you to make informed decisions on how much you can afford to invest in things such as website upgrades, content creation, advertising, outsourcing, and other ways you can improve your business through financial investing.

Receive Instant Notifications

Many of the leading advanced membership site reporting tools send out notifications regarding important events like dips in revenue, missed payments, and changes to any of the key metrics of your business. If you want real-time reporting and the ability to intervene as soon as something goes wrong, instant notifications make good sense.

Automate Tasks and Processes

Some advanced membership site reporting tools can automate a number of the tasks you’re having to navigate. One example is with “dunning” – the process of escalating requests for the payments due from subscribers and members. This not only takes an unpleasant task off your hands, but can also reduce lost revenue.

Advanced Membership Site Reporting Tools

Now that you know what these tools have to offer when it comes to managing and optimizing your projects, let’s explore the leading advanced membership website reporting solutions. Then, you’ll be able to make an informed decision about which tool will suit you best.

MemberPress Reports

Our very own MemberPress Reports tops our list of advanced membership site reporting tools. We use the latest reporting technology so our users can view real-time metrics on their site. MemberPress Reports is everything you'd expect from an advanced reporting tool – without the hefty price tag. That's right, our Reports feature is completely FREE and included with all MemberPress plans.

MemberPress Reports allows you to instantly collect your membership site metrics, including the number of membership subscriptions, completed transactions (in dollar amounts or units), taxes collected, total net income, and so much more. You can also filter through specific report information and narrow transactions down by month, year, and even the type of membership sold. For records you'd like to keep on hand, we've also made it easy to export all data to save as a CSV file.

Check out the short video clip below to see everything MemberPress Reports has to offer:

ChartMogul

Advanced Membership Site Reporting ChartMogul

ChartMogul is an efficacious analytics and reporting service that’s integrated with both Stripe and PayPal, among others, making it available to a wide number of business owners.

Some of the many subscription metrics you can analyze in real-time with ChartMogul include customer lifetime value, monthly recurring revenue, and customer churn rate. The reporting user interface is flexible and responsive, and you can receive email notifications for important events like new customer sign-ups, changes to your monthly recurring revenue, and adjustments to your churn rate for your business.

ChartMogual offers multiple pricing plans starting at $100 a month, including a no-risk 14-day free trial.

ProfitWell

ProfitWell Advanced Membership Site Reporting

ProfitWell gives you accurate, actionable metrics for your subscription-based business with eye-catching graphs and added advice that highlights opportunities for optimization. This advanced membership site reporting tool only works with Stripe, but it’s packed with features and tools that will upgrade your reporting capabilities in an instant.

ProfitWell does offer a free entry-level plan for users to test limited optimization tools and determine whether this reporting tool will serve the needs of your site.

SaaSOptics

SaaSOptics advanced membership site reporting tool

SaaSOptics is a cloud-based subscription management platform that automatically generates financial operations data for B2B SaaS businesses. With SaaSOptics, you can stop relying on inconsistent and risky spreadsheets. Instead, the SaaSOptics platform will pull accurate SaaS metrics and analytics, review billing and payment records, and automate GAAP-compliant revenue recognition for you.

SaaSOptics is the priciest option on our list, with plans starting at $600 a month. While they do not offer a free version, you can request a free demo to see SaaSOptics in action.

Final Thoughts

Advanced membership reporting tools can help give you a comprehensive understanding of your website’s financials.

Whether you want a quick overview of the key metrics for your business or you want to dig deep into the numbers, upgrading to a professional reporting tool could be one of the best business decisions you make for your membership site.

To help you pick an advanced membership site reporting tool for your site, we've listed a few of our favorites, including:

  1. MemberPress Reports
  2. ChartMogul
  3. ProfitWell 
  4. SaaSOptics

Are you ready to upgrade to an advanced membership site reporting tool? Which one will you choose and why? Please share your thoughts in the comments below.

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Categories: How To Tools
About Joe Fylan

Joe uses WordPress to create websites of all types and loves sharing his experiences of using this software with other users. If you need a steady stream of great content for your website, or you want the latest WordPress news and reviews check out his writing services and WordPress blog.

Comments




2 Comments

    Lee Russell

    November 19, 2020

    Hello Does Memberpress integrate with Profitwell? If not, how do I get the data into Profitwell?

      Paul C

      November 19, 2020

      Hi Lee, MemberPress doesn't integrate with Profitwell, but you might be able to connect the two with a service like Zapier.