Your blog is where your clients—both current and prospective—learn about your company and get a glimpse of your personality. Because you’re showcasing what you’re all about, you want to be sure your …
Continue ReadingLinkedIn 101: Personal Profiles and Company Pages
You may already know LinkedIn is the largest social media platform designed solely for professionals. You may have even set up your personal profile. So now what? What are the best practices for using …
Continue ReadingHow to Gain a Blog Following
Your website showcases your business. Your blog, however, showcases you. It’s where you connect with your customers on a personal level. But what do you do if you’ve got a blog with outstanding …
Continue ReadingUsing Twitter For Your Business
As one of the big-five social media platforms, Twitter plays an integral part in connecting our twenty-first century world. You may be familiar with tweets and hashtags, but did you know you can …
Continue ReadingLesser-Known Social Media Platforms for Business Owners
By now you’re probably familiar with our posts on social media and how important it is for your business and brand to have an online presence. We’ve talked about the “Big 5,” so we’ll assume you’re …
Continue ReadingTips for Using Instagram for Your Business
As you’re setting up your social media accounts, check out the power of using Instagram. Not much of a photographer? Think only the kids use it? Maybe you feel there is nothing visually entertaining …
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