If you take a look around, you'll notice that almost every business you patronize is on social media. Most of them go as far as to set up accounts on multiple platforms, which makes a lot of sense. …
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How to Conduct an SEO Audit on Your WordPress Site
There's no doubt that optimizing your website for search engines is key if you want to drive traffic. However, even if your site's Search Engine Optimization (SEO) was in tip-top shape when you …
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What Is Local SEO and Why Do You Need It?
Search Engine Optimization (SEO) is often thought of in terms of increasing your site's visibility all across the web. However, particularly for small brick-and-mortar businesses, sometimes it's wiser …
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3 Ways to Minimize Your Website’s Bounce Rate
Attracting website traffic is often difficult, but it can be even harder to keep visitors on your site once they arrive. Your 'bounce rate' refers to the number of people who click away from your site …
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How to Monetize Your Blog With Affiliate Marketing (3 Tips)
For many website owners, blogging has become a full-time career. However, just putting a lot of hours into your work doesn’t necessarily mean you’ll generate an income. In many cases, you'll want to …
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3 Ways to Outsmart the Instagram Algorithm
When used effectively, Instagram can be an incredibly powerful marketing tool. However, the platform is prone to frequent algorithm changes, meaning that your content can sometimes get lost in the …
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