Hello coaches. A new online coaching platform has entered the chat. And there’s nothing else like it out there...
We might as well say it.
Online coaching can feel a bit like juggling chainsaws while walking on a tightrope.
Seem a little over the top? Maybe. But there’s no sugar coating the sea of expensive and complicated technology, platforms, and tools it takes to deliver your program cohesively.
As an online coach, the challenges are real.
From inconsistent payment methods to a fragmented system of individual tools, each with its own version of “efficiency”, there’s a lot on your plate.
You’ve got to make sure you’re maintaining a robust online presence, finding new clients, planning courses.
And you’ve got to keep track of milestones and do regular client management and communication tasks. Not to mention marketing your services.
Juggling chainsaws doesn’t seem so exaggerated now, right?
Throw in technical difficulties, integration issues, software malfunctions, and the outrageous expense of it all, and suddenly you’re the one in need of a pep talk!
What if you could have all the tools you need in one place, without the technical headaches? Without the constant worry that things are falling apart at the seams? And without the outrageous cost?
Sound too good to be true? Not anymore! Just keep reading…
Unpacking the Complex Challenges Challenges Coaches Face
I spoke with a lot of online coaches over the past year. And I discovered that most were grappling with very similar issues, related to two primary objectives.
Those two shared objectives were:
- Program Awareness: The need to get new clients
- Program Delivery: The need to run a good program so clients stick around
I also learned that the means for meeting these objectives tended to be totally disconnected.
We’re talking webs of third-party platforms, punctuated with plugins, each boasting its own interwoven widget or two (or three, or four).
As a result, the client management process – from lead generation to intake and program completion – was leading to lots of waste…
- Time wasted on manual work
- Money wasted on multiple platforms
Even the coaches with simpler setups were being forced to deal with the headache of moving between their websites (most often built on WordPress) and their third party coaching platforms.
Navigating the Maze of Tech Overload
So it’s no surprise if you sometimes feel like a part-time technician, trying to make sense of all the tools and software and how they work.
Tech overload was at the heart of challenges faced by online coaches I spoke with.
So, let’s break down that maze, and what it leaves you wasting and worrying about…
- Payment Processing: Keeping track of your clients’ payments can feel like tiptoeing in a minefield, leaving you uncertain when a change might disrupt your system. When each client pays using a different method, maintaining records becomes exhausting (and easy to mess up!).
- Divergent Systems: Ever felt like you needed to be in 20 places at once, juggling multiple apps and platforms? That’s because each software tool you incorporate into your digital coaching business functions independently, leaving you stuck in the middle, trying to coordinate them all at once.
- Technical Glitches: Even the best tech in the world isn’t bulletproof. You’re guaranteed to experience downtime, bugs, or glitches. When you’re relying on multiple different platforms, the odds are even higher something will go wrong.
- Client Management: This was one of the most daunting tasks according to the coaches I spoke with. Keeping students and clients on track can be a very time-consuming manual process.
And this is just scratching the surface of the challenges online coaches face.
Fortunately, that’s all changed with the release of CoachKit™ by MemberPress.
I’ll show you how this all-in-one solution can take your online coaching business to the next level fast, easy, and with no coding required.
And as a bonus, it’s built to work seamlessly with your WordPress website from the get-go!
Introducing CoachKit™ by MemberPress: The Only All-in-One WordPress Coaching Plugin
Alright, coaches, it’s time to let you in on a not-so-secret secret. Drumroll, please… CoachKit™ by MemberPress.
We designed this totally new and first-of-its-kind platform to address all those tech challenges coaches face, all in one beautifully singular place.
As an add-on to the MemberPress plugin, CoachKit™ places all the mission-critical tools directly in your digital tool belt.
All in one place, one system, one fire-breathing, feature-packed powerhouse, ready to roar on WordPress.
No more battling with disconnected systems.
No wrestling with unruly technology.
And no more frustration from mashing together mismatched deadlines and tasks.
With CoachKit™, you get all the building blocks you need to create a superior online coaching program that will exceed your (and your clients’) expectations.
More Than Just a WordPress Coaching Plugin
You’ve heard of the Swiss Army Knife, right?
It’s known for having everything you might need right in your front pocket. Well, think of CoachKit™ as the digital equivalent for coaches.
It’s an all-in-one platform that combines…
- page styling and branding,
- recurring payments,
- goals and milestones,
- community support,
- client management and reminders
- and accountability
Into one cohesive, manageable platform that lets you scale up or camp out comfortably.
So rather than forcing you to juggle multiple tech tools and grapple with oodles of integrations, CoachKit™ lets you focus on what you do best: coaching.
With this comprehensive toolkit, you can ditch the tech-chaos and embrace a streamlined, automated process. It’s flexible, powerful, and unbelievably straightforward.
But enough talking about it, let’s take a look under the hood!
The Only Coaching Plugin w/ the Recurring-Revenue Power of MemberPress
What’s the main thing that sets CoachKit™ apart from every other WordPress coaching plugin out there?
You Can Add Memberships and Subscriptions to Your Online Coaching Platform
As part of the MemberPress plugin at the Elite plan level, CoachKit™ handles all your customers’ subscription plans, payments, and content access rules.
And it’s the only WordPress coaching plugin that can do that.
Many of the life coaches I spoke with were only offering a single plan, with a one-time payment. They were then collecting a per-session fee from students and clients.
This basic setup was most often due to limitations common among the coaching platforms out there. Without the recurring payments option, these life coaches were being limited in their revenue potential.
After all, without recurrent billing, clients have no reason (or reminder) to come back.
CoachKit™ tackles this major limitation by enabling you to sell your program as part of a membership. In doing so, you unlock new potential to generate predictable, automated, recurring revenue.
And if you’re not quite ready to scale up to a monthly membership, that’s okay. CoachKit™ allows you to sell your program with a one time fee, as well.
Client-Only Content Protection
The purpose and function of memberships is to lock down (or paywall) your valuable coaching program and its related content. That way only paying clients can access it.
Because it’s part of MemberPress, CoachKit™ has paywalling capabilities so advanced, you can easily set things up to provide just enough public content to make non-paying visitors want more.
That is, you can use MemberPress content rules to create high converting, automated lead conversion funnels right in your coaching content!
For example, you could set up a free, beginner-level course for clients to dip their toes in the water. Then add a MemberPress Rule that upsells these free visitors by inviting them to sign up.
Once visitors sign up for a paid account, they get automatic access to your membership content.
And remember, you’re backed by all the revenue-generating power of MemberPress. So you could use the Order Bumps feature to further upsell that same client by offering bonus materials like a course or ebook at checkout.
The best part? All this upselling happens while you’re busy taking care of your coaching business (or catching some Z’s).
Built-In Course Creation
As a coach, you’re a fountain of knowledge. With CoachKit™, you can deliver that wisdom easily through online courses.
You get a robust built-in course creator that lets you put together a fully customized and interactive learning hub for your students and clients.
Remember, knowledge is power. And through online courses, your knowledge has passive-income power!
Evidence-Based Program Delivery
If you’re a fan of life marked by chronological organization and high levels of productivity (and who isn’t?), you’ll appreciate the CoachKit™ approach to program delivery.
Even more important than its efficiency and organization, the CoachKit™ approach is research-based for engagement and retention.
You can create an unlimited number of programs, with each program consisting of milestones and habits.
Milestones help your students achieve success by inspiring them to complete major sections of the program.
Habits do double duty by…
- giving students an element of motivation and accountability
- giving you a way to track students’ progress
You define the habits you’d like your client to adopt. And your client records their activity on a schedule you’ve defined.
It might seem simple, but it’s a research-based recipe for success!
Goals + Milestones
CoachKit™ makes it easy to set and manage goals and milestones, so you can track progress like the pro you are.
Not only that, automated and customized reminders help you keep your clients accountable to those goals in a way that’s encouraging and motivating, never annoying.
As I said, messaging was a major pain point among coaches I met. Mainly because it tended to be one of those third-party apps having to be tacked on and tended to.
CoachKit™ puts an end to the miserable messaging-app scramble. Its integrated, two-way messaging system keeps you and your clients connected, one-on-one, with the click of a button.
The most common complaints we heard from coaches fell around dealing with Facebook Groups.
Apparently, handling group membership management in a private or secret Facebook group can be terribly tedious and painfully challenging. (Facebook doesn’t make it easy.)
That’s why we designed CoachKit™ to plant powerful community messaging elements right on your website.
And the best part is that client access to messaging is managed automatically through MemberPress, so you’re always in control.
WordPress as an Online Coaching Platform
Coaches are already using WordPress for their websites. If you’re reading this, you may be in the same situation. If so, congrats! You’re already a step ahead.
There are a number of WordPress plugins that can help you BUILD a coaching website.
However, there’s been a real lack of plugins that enable you to also DELIVER your coaching program on WordPress too.
And this is probably why approximately 60% of coaches use a separate digital platform for their services.
CoachKit™ changes that.
It opens up a whole new world of possibilities for life coaches, fitness coaches, career coaches, counselors… really, every kind of coach!
Coachkit™ lets you build and run your coaching business right on WordPress.
More Than a Brochure Website with This WordPress Coaching Plugin
Until now, the coaching website was pretty much a digital brochure, sometimes with a blog.
Life coaches, for example, typically use a WordPress website as their “front door”, with the process looking something like this:
- Prospective student reads phenomenal blog post and thinks to themselves, “Hey, maybe I do need a life coach!”
- Prospect clicks a button to learn more about the program.
- Coach gets the form and signs up the new client.
- Coach records the information in a Google Sheet or third party CRM system.
- Coach emails the student a bunch of links to resources (usually PDF downloads, docs, sheets, etc.).
- Coach reaches out to the client to schedule sessions.
This is what I mean by a “brochure website.” In this scenario, the WordPress coaching website is just an entry point.
With CoachKit™ by MemberPress, that WordPress brochure website becomes a full-fledged, automated coaching platform.
And this is a big step forward for WordPress. As of this writing, if you search Google for something like “life coaching platforms,” the results don’t include WordPress.
But that’s about to change.
Recurring Revenue Streams: The Next Frontier for Online Coaching Programs
Like I said, most of the life coaches I spoke with were selling individual coaching sessions.
In many cases there was a free consultation, then an invitation for a single session. The next step was typically a series of sessions spread out over a few months. Sometimes up to a year.
The barrier to entry was low, so the model was somewhat lucrative, but the revenue was limited to the one manual stream.
With CoachKit™, MemberPress isn’t just extending WordPress into a coaching platform. It’s also introducing the potential for new and unlimited revenue streams.
You can now monetize your coaching programs with predictable, recurring revenue.
Is there a better kind?
The Magic of Automation
One of the biggest time-drains for life coaching businesses? Just look at the typical onboarding scenario up there…
Dealing with administrative tasks is what’s stealing your time (and money)! Things like…
- managing payments and renewals,
- enrolling students or signing clients,
- sending accountability reminders,
- upgrading or downgrading enrollments, and so on… and on.
CoachKit™ automates the majority of these tasks for you.
The platform takes care of renewals, reminders, upgrades and downgrades. It automates payments, ensures security, and even sends members customized notifications about upcoming payments.
So you can focus on coaching.
Even better, CoachKit™ does more than ease your administrative load. It delivers a smoother, more predictable experience to your members.
Instantly Launch Your Coaching Program on WordPress
Remember when I mentioned being a step ahead if you’ve already got a WordPress website?
That’s because with MemberPress, you just plug in, and you’re ready to get rolling.
Either way, you’ll love your next step…
With built-in ReadyLaunch™ you can instantly add your beautiful, branded coaching program to WordPress.
A few weeks ago I hosted a closed demo of CoachKit™ with Blair Williams, CEO of MemberPress. On the call we had a select group of MemberPress users, site owners, admins, and creators.
The call lasted about an hour. And it was no surprise that dozens of coaches were setting up their programs on their existing sites during the live call!
ReadyLaunch™ makes it incredibly easy to build a fully functional, mobile responsive, branded, and professional looking online coaching program – lightning fast.
And it works with every WordPress theme.
Stepping into the Future: How CoachKit™ is Revolutionizing Online Coaching Platforms
Probably the most exciting thing about CoachKit™ is its innovative approach to expanding and growing your online coaching program.
Coaches aren’t confined to traditional platforms or labor-intensive processes anymore.
With CoachKit™, you can…
- seamlessly integrate memberships,
- administer recurring payments,
- structure courses,
- establish goal-oriented milestones,
- apply your existing brand styles, and a lot more.
It really is an essential resource for any coach seeking to enhance or expand their digital scope and influence.
Two CoachKit™ features, in particular, are pivotal in terms of growth and scaling up.
#1 – Unlimited Coaching Programs on WordPress
A major frustration with the most popular coaching platforms is imposed limits on the number of programs a coach can have.
Want to publish a new program? It’ll cost you!
On the other hand, MemberPress is legendary for its ability to scale, so CoachKit™ is right there with it. Meaning, there are no limits to the number of programs you can create.
And this is what some of the top online coaches are doing. Some of the life coaches I met with have even developed multiple programs covering specific life situations, like:
- Marriage and Family Relationship Coaching
- Money and Finance Coaching
- Career Coaching
- Physical Coaching
- Wellness Coaching
- And so on.
Pro Tip: Create several topic-driven programs and bundle them together into a membership. Now your students can work with multiple programs and coaches!
Wait. Did I just say multiple coaches? Who is coaching the coaches?
#2 – Level Unlocked: Coaching the Coaches
Have you ever thought about what you could accomplish if you had more hours in the day?
Or have you considered what it’d be like if you could grow your program and serve more students?
You could bring on more coaches. But that’d mean duplicating your program in an entirely new account on your current platform, then handing it over – 100% unsustainable.
Enter the CoachKit™ unlimited coaches feature.
With this feature, YOU can coach up a team of coaches to deliver your program.
Seriously, you simply add your coaches right on your own WordPress website. Every coach goes to the same place to manage the program and students.
And they each lead individuals or cohorts of students through your program. It’s really that simple.
Your coaches have access to all the features of your program, and they can message students assigned to their cohorts. Everything stays organized, private, and easy to manage.
Here’s the part you’ll really love: The MemberPress license fee remains the same no matter how big your program gets. Unlimited means unlimited.
As the digital landscape continues to evolve, the coaching industry is charged with the task of keeping pace.
That means versatile platforms, streamlining execution, and delivering premium quality content to clients.
CoachKit™ by MemberPress is a game changer for WordPress, and for online coaches – life coaches, athletic coaches, wellness coaches, career coaches, and [you name it] kind of coaches.
Now you can reach the next level of success, right on your WordPress website!
You can forget the days of technology hopping and widget wrangling. With CoachKit™, you have the power to realize your coaching vision 100% on WordPress.
From establishing a custom-branded website to cultivating an active, loyal community, MemberPress has it covered.
With this comprehensive approach, the puzzle of building a thriving coaching business becomes fun, and the maze becomes history.
Now, it’s up to you to seize the opportunity. How will you leverage the potential of CoachKit™ in your coaching journey? What heights will your business scale with these tools at your disposal?
After all, the future of online coaching waits for no one. So gear up, and get ready to climb to new heights!