Michelle Carpenter

The Skinny on Drip Content (What It is and How to Use It – Plus Video)

Providing content gets users to your site. Dripping content keeps them there. Dripping content is a method of releasing content to your site users. Users receive content bit by bit, perhaps over …

How to Create a Conversion-Worthy Contact Page for Your Membership Site

You’ve created a brilliant landing page, spent tons of time building great content for your members, and now you’re down to the easy part: the contact page. While the contact page may be simple, it …

How to Create a Killer Logo For Your Membership Site

Consider some of the biggest businesses you know. Can you identify their logos? Most people are familiar with McDonalds’ golden arches, Nike’s swoosh, and Coca-Cola’s scrolling script. Having a …

How Important Is a Style Guide to Your Blog?

Asking how important a style guide is to your blog is like asking how important it is to drink water to keep your body healthy. It’s important! Of course, your blog can survive without a style guide, …

How to Get More Blog Subscribers

There are over 600 million blogs in existence. That’s almost double the population of the United States of America! People’s moms, brothers, friends, dogs, and even imaginary friends own blogs. So how …